World - T-Shirts - Market Analysis, Forecast, Size, Trends and Insights
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World - T-Shirts - Market Analysis, Forecast, Size, Trends and Insights

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Article Publishing Date: Aug 3, 2018

The U.S. and China Remain the Main Consumers of T-Shirts

IndexBox has just published a new report "World: T-Shirts - Market Report. Analysis and Forecast to 2025". Here is a summary of the report's key findings.

The T-Shirt Market Volume Improved Notably Over the Last Year

In 2016, the global T-shirt market grew to X units, rising by an average growth rate of X% over the last nine years. In wholesale prices, the market totaled $ X in 2016, which was X% above the previous year level. This figure reflects the total revenue of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which are included in the final consumer price). The following a slight decline, the market expanded at a double-digit rate from 2010-2011, subsequently levelling off over the next two years. Afterwards, it declined noticeably from 2014-2015 and then bounced back slightly in 2016.

In The Medium Term, the T-Shirt Market Is Set to Continue Moderate Growth

According to IndexBox estimates, T-shirt consumption is set to maintain an upward growth trend in the immediate term, due to the recovery seen in the global economy, the process of ongoing urbanization, the rising population, and increasing income levels. The global upward trend of the T-shirt market is expected to continue with +X% in the medium term.

The global T-shirt market will develop and expand at various rates in different regions. While the economically mature markets of the U.S., Canada, and Western Europe are close to their saturation point in terms of T-shirt consumption, emerging economies, such as China, India, Russia, and Brazil are far from saturated. Therefore, the market will grow both driven by developed countries, where T-shirts will continue to enjoy popularity, and developing countries in Asia.

The U.S. and China Remain the Main Consumers of T-Shirts

The countries with the highest consumption were the U.S. (X%), China (X%), the U.K. (X%), India (X%), Canada (X%), Japan (X%), Germany (X%), Italy (X%), South Korea (X%), and France (X%). The other countries comprised almost X% of global consumption.

The highest annual growth rates in terms of T-shirt consumption from 2007 to 2016 were recorded in China, with a X% growth, India and Japan, with X% and X% growth, respectively. Consequently, China significantly strengthened its share in terms of global consumption from X% in 2007 to X% in 2016. By contrast, the share of France (-X percentage points), Spain and the U.K. (-X percentage points) declined over the period under review.

Amongst the leading consuming countries, high levels of per capita consumption (X units/year in 2016), the U.S. and the U.K. (X units/year), which were significantly higher than the world average of X units/year. From 2007 to 2016, per capita consumption in the U.S. grew by X% per year; in Canada and the U.K. it declined by -X% per year and -X% per year respectively. Annual growth of per capita consumption from 2007 to 2016 was most notable in China, with X% growth.

Garments and Accessories, Jerseys and Shirts Appear to Be an Attractive Product for o Business Diversification

T-shirts, singlets and other vests, jerseys, pullovers, cardigans, waistcoats and similar articles, trousers, bib and brace overalls, breeches and shorts and garments and clothing accessories are the most in-demand products on the world market - they are characterized not only by a large market volume and high per capita consumption, but also increasing exports.

Moreover, world prices for garments and clothing accessories, shirts and jerseys, pullovers, cardigans, waistcoats and similar articles are not only relatively high, but they are growing, which makes these products attractive for business diversification.

China, Cambodia, India, Bangladesh and Vietnam Are the Most Promising Supplying Countries

Despite declining exports, China is a promising supplying country, as it remains the world's largest producer of t-shirts and their main supplier in the global market. Export prices in China (about $ X per unit) are just below the world average, however, they have been increasing in recent years.

However, part of the export-oriented production is transferred to other Asian countries, since there the cost of labor is lower than in China. Promising suppliers of products are Cambodia and India - these countries have seen a significant increase in export supplies against the backdrop of growing national production, while export prices remain rather low and at the same time are declining. Bangladesh and Vietnam are also promising countries, as the production and export of T-shirts is growing, despite the relatively high export prices.

The Markets of the USA, Japan and Germany Are the Most Attractive for World Exporters

The U.S. remain the most attractive market for global suppliers of T-shirts, thanks to the large volume of imports (X% in the global volume) and its growth, which is due to high income and consumer demand. On the other hand, import prices in the U.S. are much lower than the world average, which is due to a significant supply of very cheap products from neighbouring Latin American countries.

Other attractive markets for foreign suppliers are Japan and Germany. T-shirt markets in these countries are, firstly, growing steadily, and, secondly, are almost completely provided with imports of products. At the same time, the average import prices for T-shirts in these countries exceed the world average, which contributes to the growth of foreign suppliers' revenues.

T-shirt Production Continued Its Growth

T-shirt production increased from X units in 2007 to X units in 2016, expanding by +X% per year. In value terms, production stood at $ X in 2016, with only a slight increase compared to the previous year. Overall, from 2007 to 2016, the average annual growth rate with regard to production value amounted to +X%.

Asian Countries Continue to Lead the Way in T-Shirt Production

China appeared as the key world T-shirt producing country with an output of about X units in 2016, which accounted for X% of total global output. The other major producers were Bangladesh (X%), India (X%), Turkey (X%), Vietnam (X%), the US (X%), Cambodia (X%) and Mexico (X%).

Despite the fact that China remains a key global centre for the production of T-shirts, production is gradually shifting to the other countries in Asia, where manufacturing costs of light industry products are significantly lower than in China. Therefore, Cambodia (+X% per year), Vietnam (+X%), Bangladesh (+X% per year) and India (+X%) experienced the most notable growth in T-shirt production over the period under review. At the same time, production in China indicated more modest paces of growth.

Approx. X% of Total T-Shirt Consumption Was Sent to Exports

T-shirts are a widely traded commodity, with the share of export in total output standing at approx. X% from 2007-2016. The high trade intensity is determined mainly by the substantial distances between the main T-shirt manufacturing and key consuming countries. T-shirts will continue to be highly traded, fueled by increased consumption, trade liberalization policies, and intense global and regional integration.

China, Bangladesh, India and Turkey Constitute the Largest Exporters of T-Shirts

In 2016, the volume of global T-shirt exports totaled X units, a X% growth from the previous year. In value terms, exports remained relatively stable over the last year at $X in 2016.

China (X% of total exports), Bangladesh (X%), India (X%), Turkey (X%), the U.S. (X%), Vietnam and Cambodia (X%, each) were the main global suppliers of T-shirts. From 2007 to 2016, Vietnam (+X% per year), Bangladesh (+X% per year) and India (+X%) were the fastest growing suppliers amongst the major exporters. The increased exports in these countries became feasible as a result of the increase in labour costs. While the share of Bangladesh (+X percentage points), India (+X percentage points) and Vietnam (+X percentage points) increased, the share of China (-X percentage points) is displayed a negative dynamic. The shares of the other countries remained relatively stable throughout the analyzed period.

The U.S. Account for Approx. X% of Global T-shirt Imports

The volume of global T-shirt imports increased by X% over the last year to X units in 2016, which was equal to $X. The imports trend pattern generally mirrored that of exports: these trade flows globally complement each other.

In 2016, the U.S. (X%) was the leading destination for T-shirt imports, followed by Germany, the U.K. (X%, each), Japan, Italy, France (X%, each) and Spain (X%). From 2007 to 2016, Japan (+X%) and the U.S. (+X%) had the highest growth rates of imports. The remaining importing countries showed more moderate or even negative paces of growth. The U.S. (+X percentage points) strengthened its position in terms of the global imports, while the UK and France (-X percentage points, each) saw its share reduced from 2007 to 2016. The shares of the other countries remained relatively stable throughout the analyzed period.

Do you want to know more about global t-shirt market? Get the latest trends and insight from our report. It includes a wide range of statistics on

  • t-shirt market share
  • t-shirt prices
  • t-shirt industry
  • t-shirt sales
  • t-shirt import
  • t-shirt export
  • t-shirt market forecast
  • t-shirt price forecast
  • key t-shirt producers

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the global t-shirt market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 14143000 - T-shirts, singlets and vests, knitted or crocheted

Country coverage:

Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:

+ the largest producing countries

Data coverage:

  • Global market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Global production, split by region and country
  • Global trade (exports and imports)
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Company coverage:

Ralph Lauren Corporation, Quiksilver, Inc, H&M Hennes & Mauritz AB (H&M), Delta Galil Industries, Inditex, Benetton Group, Adidas AG, Puma Group, C&A, Original Marines, Nike, Inc., Gap Inc., Fast Retailing Co., Ltd., Kering, Nordstrom Inc., VF Corporation, Berkshire Hathaway, LVMH, Hanes Brand, Hugo Boss, Lacoste, American Apparel

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. GLOBAL PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY
  8. 8. GLOBAL IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. GLOBAL EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • United States
    • China
    • Japan
    • Germany
    • United Kingdom
    • France
    • Brazil
    • Italy
    • Russian Federation
    • India
    • Canada
    • Australia
    • Republic of Korea
    • Spain
    • Mexico
    • Indonesia
    • Netherlands
    • Turkey
    • Saudi Arabia
    • Switzerland
    • Sweden
    • Nigeria
    • Poland
    • Belgium
    • Argentina
    • Norway
    • Austria
    • Thailand
    • United Arab Emirates
    • Colombia
    • Denmark
    • South Africa
    • Malaysia
    • Israel
    • Singapore
    • Egypt
    • Philippines
    • Finland
    • Chile
    • Ireland
    • Pakistan
    • Greece
    • Portugal
    • Kazakhstan
    • Algeria
    • Czech Republic
    • Qatar
    • Peru
    • Romania
    • Vietnam
  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023
  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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